About me
Operations and Logistics
Event and Project Management
Sponsorship
Creative Concept Development
Relationship Management
Marketing, Promotions and Brand Management

Projects

City-wide Festival Management
Strategic Partnerships | Experiential Marketing
Breckenridge Tourism Office - Signature Event Strategy and Execution
Award-Winning Event Strategy & Policy Development – Town of Castle Rock
Event Production & Marketing Strategy
The Asheville Film Festival
Strategic Event Policy Development & Award-Winning Guidebook – Town of Castle Rock
Signature Event Series Creator & Strategist – Town of Castle Rock
North Carolina Azalea Festival
Beer and Culinary Festivals and Events
Bele Chere Music and Arts Festival - Event, Marketing, Vendor and Sponsor Management
Fourth of July Celebrations | Event Conceptualization, Member Benefit Events, Sales Launches, Celebrations
Experiential Events, Public Art Installations and Multi-media shows
House of Blues - Marketing, Membership Management, Brand Positioning and Events
Corporate Event Management - Arnold Palmer
Public Art Administration
Equity, Diversity and Inclusion Initiatives
Covidien Global – Corporate Event Production, Strategic Communications, Brand Marketing
Brevard Conference on Music Entrepreneurship
Races and Athletic Events
Opening and Programming of Philip S Miller Amphitheater
Beer City USA
Foodtopia
Breckenridge Oktoberfest
Season of the Star - Conceptualization, Event Management, Sponsorship, Marketing
Castle Rockin' NYE Multimedia Show - Conceptualization, Event Management, Sponsorship, Marketing
Picnic on the Green - Conceptualization, Event Management, Sponsorship, Marketing
Celebration Series - Conceptualization, Event Management, Sponsorship, Marketing
Western Heritage Welcome - Logistics, Parade and publicity stunt
Best seats in the House promotion
Downtown After 5 Presented by Bellco - Tourism Initiative, Town positioning, Cultural Enrichment
Citywide Scavenger Hunt Marketing Initiatives
Bear Lake Reserve Sales Launch
12 Stops of Christmas - Economic Development Initiative
Betty Ford Alpine Gardens
Lake Club at Bear Lake Reserve - Grand Opening Event, Programming and Activity Management
Backstage on the Front Porch - Conceptualization, Event Management, Sponsorship, Marketing
The Elf House Experience
Culinary AffAIR - A Foodtopia initiative
Harvest Festival
Winterfest
Southern Living Magazine Idea House - Whisper Mountain
Storytellers and S'mores
Winter Express
Mountain Sports Festival
Bear Lake Reserve

Casey Willis

Strategic Partnerships | Experiential Marketing

Next project Breckenridge Tourism Office - Signature Event Strategy and Execution